The online software provided at SaaS-based ecommerce platforms to create a web store without possessing designing or programming skills is called ecommerce store builders. Usually, these builders are theme-based to offer ease to build the required website. Users need to choose a theme corresponding to their type of business. For example, online furniture sellers will have to choose a theme related to a furniture store. Similarly, online hardware stores can have a different theme than a furniture store. After choosing a relevant theme, users need to customize it as per the brand and business needs.